Wednesday, October 28, 2009

Oliberte - founder is guest of Business in Motion



Tal Dehtiar is a man who makes a difference. Some people want to - Tal does.



He is my guest on the Business in Motion radio show this week. His latest project is Oliberte. Read more below.







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Oliberté is the first to market premium urban-casual footwear made in Africa.
Our logo represents a new voice in footwear and for Africa. During a revolt, when rebels finally gain their freedom, they take the country's most important symbol, the flag, and rip out the middle stating that a new beginning is here.
Africa is more than just poverty and Oliberté is the start of a revolution that shows, through urban footwear, this is the real Africa!



With every pair of Oliberté you buy, you are making a powerful statement that Africa is proud, free and full of potential. You do this all while being a hero, because you are the reason men and women from Liberia to Swaziland to Ethiopia have a job, have food on the table and can send their children to school.



Oliberté is not a charity – it is a company that believes you can change how the world views Africa and help build lives every time when you buy a pair of Oliberté shoes that are made in Africa.


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Listen to Business In Motion Fridays at noon on 93.3 FM in Hamilton, Ontario or online at http://cfmu.msumcmaster.ca/

George Torok

Host of the weekly radio show, Business in Motion

Canadian Business Speaker

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Friday, October 09, 2009

Interviews with George Torok

Listen, view and read these interviews

George Torok makes an engaging and provocative interview guest for your TV show, radio program or print article. He had appeared on dozens of TV and radio shows and has been quoted in hundreds of print articles. George Torok knows how to deliver a memorable interview because he is a communication specialist, radio show host and independent journalist. What's his style? What's his opinion?

What does he look and sound like? Check out the following video, audio and print interviews. To arrange an interview with George Torok call 905-335-1997

Video and print interview
Motivational Speakers
George Torok was featured in the Hamilton Spectator as one of four local motivational speakers. Read the article and enjoy the video. He is the fourth speaker on this video. He is worth waiting for - or you can fast forward the video.
Read the article and watch the video


Video interview
Entrepreneurs
Enjoy this 7-minute video interview with George Torok about the lessons he has learned from interviewing over 400 entrepreneurs on his weekly radio show, Business In Motion. The off-camera interviewer is John Robert Colombo - the Canadian prolific author and holder of the Order of Canada.
Watch this video interview.

Audio interview
Achieve an Unfair Marketing Advantage
"Do you want an unfair advantage over your competitors? You steely eyed entrepreneur, you. In the current SmallBizPod, the small business podcast no less, there's a ball-busting interview with the Canadian writer and marketing expert George Torok. George is one of those rich successful guys who chooses to share his success rather than rub it in your face. He gives away trade secrets and tells you how to make yourself into a brand you can sell. This podcast may sound boring, but the info is pure marketing gold dust. It will make you want to run out immediately and close a deal." (The Brits do have a way with words.) Listen to this audio interview

Print Interview
Secrets of Power Marketing
Interview with George Torok regarding the bestselling book, "Secrets of Power Marketing: Promote Brand You".
In this interview, co-author, George Torok discusses how individuals can harness the power of personal marketing and what big business can adapt for their success. This interview was prepared for your convenience. You may quote from this interview in part or whole.
Read this interview

An interview with George Torok George Torok is entertaining. He is an provocative, insightful and engaging interview guest. He can be topical, funny and pithy. As an experienced interviewer he is willing, able and eager to help you with your interview.

To interview George Torok call 905-335-1997

George Torok

Canadian Business Speaker

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Thursday, October 08, 2009

Forbes: How to Run a Meeting

Business Basics: How To Run A Meeting
By Susan Adams
Forbes.com

Dr. Nadine Katz goes to a lot of meetings. Some of them last so long the participants have to order in food or switch rooms.

About seven years ago Katz, who is associate dean, professor and director of medical education in the department of obstetrics, gynecology and women's health at the Albert Einstein College of Medicine in New York City, decided she'd try to figure out how to make those endless meetings more efficient.

Her study produced great results at Einstein. Though she doesn't like to toot her own horn--"I'm turning crimson right now," she says when asked how her meeting style has helped her career--she has improved a slew of committee conclaves at her institution. Two years ago she was promoted to associate dean. "You never know who's going to be in the room and who might be considering you for another opportunity," she allows. She even speaks to physicians' professional associations about how to improve meetings.

Katz's approach applies to meetings everywhere. Her tips go beyond the standard meeting advice, which pretty much comes down to start and end on time, set an agenda and stick to it.

Her number one recommendation:
Prepare, prepare and prepare some more. Not only does she lay out in advance a detailed agenda for a meeting and touch base with the participants to alert them to important points, she also surveys the physical space where the meeting will be held--down to details like the room temperature and whether there might be a flickering fluorescent light bulb. "I am someone who believes in overly preparing," she admits. When ordering refreshments, she even checks on individual taste. "If someone likes Tab, we order Tab," she says. Small amenities like that can help participants feel welcome and eager to participate.

Read the rest of this article at Forbes.com
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Clearly there is a lot more to running an effective meeting than just showing up. It's all about the details.

Over the decades I've attended way too many meetings and enjoyed very few of them. You might understand my feelings about meetings.

“There are three types of meetings – boring, complete waste of time and postponed.”

George Torok
Host of radio show, Business in Motion
Motivational Business Speaker


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