Sunday, March 02, 2014

CFMU community radio looking for your support
Okay, I'm not the most interesting man in the world.  I'm probably not even the most interesting man in this room, and I'm the only one here.  Yet one thing's for sure - I work at the most interesting radio station in Hamilton.  We are 93.3 CFMU FM - listener-supported, campus-based community radio.

CFMU broadcasts to the greater Hamilton area.  Our programs are produced and hosted by volunteers from the community - by people like yourself.  We address local issues, promote local and under-represented music, and feature unique voices.  We give voice to those who need it.

Last year, we received our seventh Radio Station of the Year Award, grew our social media presence by 99%, started a blog (cfmu.wordpress.com), and had a physical presence at many events on campus and across the city.  Our on-site Supercrawl broadcast was the most successful to date, and featured many high-profile guests.  Most importantly, our campus profile has taken a leap forward and volunteer participation has expanded by over 30%. CFMU is more interesting and valuable than ever.

We are asking our fellow Hamiltonians to offer assistance in any way they are able: donations; promotions; sharing our campaign banner; spreading the word; or any other suggestions you may have in helping us reach our goal.

Additionally, we'd like you to consider pledging to this year's drive and supporting our campaign. In order to save paper we are sending our request in digital form.  If you choose to support us in 2014, click on the "Donate" button on this page to pay by PayPal, or email me - Jamie Tennant, Program Director, at jtennant@msu.mcmaster.ca.

Keep radio interesting - support 93.3 CFMU.

Click here to donate to CFMU

PS: If you've been a guest on Business In Motion or you have listened - then consider contributing to CFMU because it is community radio. Over 150 volunteers keep the station running 24/7.

Any amount is welcome. Please mention Business in Motion when you contribute.

George Torok Host of Business in Motion Business Speaker Listen to Business in Motion audio PodCasts On iTunes Business in Motion on Facebook Share/Save/Bookmark

Thursday, January 30, 2014

Click Here to Show that You've Read and Agree!



We want to make life easy for you so first read these 29 pages and 10,000 words. Then click that you have read, fully understand and agree with everything we’ve said.


That's what I faced when I signed up for online banking.

I wasn't inclined to read those 20 pages of legal sounding phrases.
I didn't want to pay a lawyer to explain them the me.

So what do you think I did?

Yep, just clicked and ignored all that legal talk. Who every reads that nonsense and who every understands it?

You know that they plan to screw you anyways.
They can afford to pay their lawyers much more that you can imagine.

So you plug your nose against the stench and jump in - and hope that you don't sink.




George Torok Host of Business in Motion Business Speaker Listen to Business in Motion audio PodCasts On iTunes Business in Motion on Facebook Share/Save/Bookmark

Monday, November 18, 2013

Interview with Robert Gignac on radio show, Business in Motion.


Who is Robert Gignac?
Co-author, along with Michael J. Townshend, of the book, Rich is a State of Mind.

What is the book about?
It is a fictional story about the lessons of personal finance as seen through the eyes of a humours disfunctional Canadian family.

Who is the book for?
Individuals aged 20 to 40 who are in the early stages of financial planning.  They will discover in an easy to understand, non-intimidating story why they should care about financial planning and what they should do about it.

Insights from this interview with Robert Gignac
First simple lesson is to live below your means. If you make $100, then spend no more than $90. Its the only way to enjoy a future  that allows you to do what you will want to do.
How do you make your dream real? First write it down. “What is your goal?” is the most important chapter in the book.

The best advice that Robert received from his financial planner was to start by saving $25 a month.
To save your money, put it where it is not easy to get at.

People will call you lucky if you are doing the things that they want to do but they believe that they can’t.
Robert wrote the first draft of the book long hand because while doing that he was not tempted to stop and edit. His brain told him to just keep writing and edit later.

Rich does not necessarily mean lots of money. One definition of “rich” is the density of hue in colour

Listen to this interview with Robert Gignac

Listen to this interview on iTunes

Listen to other interviews on Business in Motion




George Torok Host of Business in Motion Business Speaker Listen to Business in Motion audio PodCasts On iTunes Business in Motion on Facebook Share/Save/Bookmark

Friday, September 20, 2013

What do Successful People Have in Common?

Ask any successful businessman or woman and they will tell you the same thing. Their success is not something that happened by chance. Of course, being in the right place at the right time is crucial, but it is only half of the equation. Just as important is trusting your gut feelings, planning, not giving up, and following through with your ideas.

The Business in Motion radio show has spent years interviewing business leaders to find out what makes them successful. Whilst they may work in a variety of industries, and have very different personality types, there are similar themes running through almost all their stories. Lets take a look at some of these themes and pinpoint what they have in common, why they provide the foundation for success, and how they can help us to succeed. 

Following the advice of business leaders who have changed the world may not make you a success, but it is certainly a step in the right direction.

Surround Yourself With Brilliant People
Any business leader will happily admit that surrounding yourself with brilliant people is often the difference between success and failure. A true business leader is not threatened by talented people. They embrace the abilities of others and are always willing to listen to their input. They delegate and utilize the skill-set of their entire team and are never so stubborn that they refuse to change course when necessary.

An Innovation Need Not be Original
Although this may seem contradictory, true business leaders know they do not have to 'reinvent the wheel' to become successful. Perhaps the most revered business leader of our time was Steve Jobs. The company he founded in his bedroom has been credited, among other things, with inventing the personal computer, the MP3 player, the smartphone, and the tablet. Whilst, Jobs was a colossus in the information technology world, Apple invented none of those products. The invention of the personal computer is generally credited to Henry Edwards Roberts, whose Altair 8800 kickstarted the personal computer industry. 

A German technology company, Fraunhofer-Gesellshaf, manufactured the first MP3 player back in 1997, whilst IBM were ahead of their time and developed the first smartphone back in 1992. Admittedly, these products bare little resemblance to the electronic devices that went on to change the world, but the concept and early advances in technology were there for all to see. What of the personal tablet? Well, a strong argument could be made that Pencept developed that technology as long ago as 1985, whilst Microsoft ushered in the modern mobile computing age with it's range of 'tablet' devices at the turn of the century.

Standing on the Shoulders of Others
What made Steve Jobs such a visionary was his talent for analyzing the current market, and being remarkably accurate in predicting what technologies would change the world and those that would end up 'in the dustbin of history'. By standing on the shoulders of innovators that had gone before, and designing aesthetically pleasing, simple to use products, Apple became the company it is today. 

Bill Gates did a similar thing in the 1980's with Microsoft. He agreed to a deal to license parts of Apple's Macintosh GUI for a new piece of software Microsoft had written called Windows 1.0. The next version of Windows (2.0) resulted in Apple taking Microsoft to court for copyright infringement. The case lasted 4 years. The judge eventually dismissing Apples claim. Ironically, the Macintosh GUI was heavily influenced by work that had taken place at Xerox a decade earlier. 

Once again, we find successful companies need not lead the way as innovators. However, they do need to be in the right place at the right time, trust their instincts, understand the direction the market is heading, and market their product successfully.

The Importance of Advertising
One can have the best idea or product in the world, but unless you get the word out it will never be successful. Truly successful business leaders already know this. They promote their product through a variety of media. They understand that during a downturn in the economy this is more important than ever. 

Of course, a promotional campaign does not have to cost a fortune. Business start-ups should always allocate a proportion of their budget for promotional campaigns that get your message across in unique ways. Building a brand that the consumer instantly recognises is fundamental to this strategy. All true business leaders understand the importance of this. People do not just buy products. They buy into a brand and what it represents. It becomes a lifestyle choice, something that demonstrates to the outside world who they are, and what they believe in. 

Once again, Steve Jobs knew this. Apple, under his leadership, became the technology giant it is today not just because of its great products. People also bought into them because they believed Apple stood for something. IBM and Microsoft represented the status quo. Apple stood for the counter-culture and a fresh approach.

Branding, logos and a company slogan on office products or other advertising can help you stand out from the crowd. Smaller companies lack the experience and staffing levels to compete with the industry giants. However, with a creative approach it is quite possible to turn a disadvantage into an advantage. Office products can be tailored to sing the praises of a smaller company. For instance, the personal touch is often lost when doing business with large multi-nationals. Smaller businesses can point this out whilst designing their office products or other advertising campaigns. Finding a 'niche' market or audience can help level the  playing field. Successful branding can help a business achieve this.

Hard Work and Never Giving up
Perhaps the one quality that almost every successful business leader has is their capacity to work hard, believe in themselves, and a refusal to accept defeat. At some point, most of the true giants in the business world failed. What differentiates them from most of us is their ability to pick themselves up, dust themselves down, and learn from their mistakes. They turn failure into opportunity. Steve Jobs was once thrown off the board at Apple. Although despondent, he refused to stop believing in himself. He founded another computer start up company called NeXT, bought a computer graphics company and renamed it Pixar, and 13 years later was invited back to join an almost bankrupt Apple company. The rest is history.

Guest Post by 
Melissa Barry


George Torok Host of Business in Motion Business Speaker Listen to Business in Motion audio PodCasts On iTunes Business in Motion on Facebook Share/Save/Bookmark

Wednesday, September 04, 2013

Entrepreneurs are Hot! What's that about?

Enjoy this video of a radio broadcast from Business in Motion on 93.3 cfmu. Host George Torok talks about entrepreneurs and entrepreneurship.

What is an entrepreneur?
What motivates them?
Are you an entrepreneur?
What can you learn from them?


Enjoy this special program on Business in Motion




Entrepreneurs on BIM radio from George Torok on Vimeo.


George Torok Host of Business in Motion Business Speaker Listen to Business in Motion audio PodCasts On iTunes Business in Motion on Facebook Share/Save/Bookmark

Monday, August 12, 2013

Richard Branson: Business Stripped Bare



Richard Branson Business Stripped Bare book review




Book Review


I enjoyed reading this book by Richard Branson and I will read it again. Because Branson is a simple guy, the book was an easy read. Quick and easy to understand. So, I’m not re-reading it because I didn’t understand it - I will re-read it because it is inspiring.

Richard Branson is founder and head of the multi-billion dollar Virgin Group which includes over 300 companies. This book reads like an intimate journal of Richard Branson’s musings and anecdotes. It feels like you are chatting with Richard over a tea or beer. You’ll discover insights into his visions, fears, values, failures, triumphs and advice. It’s a worthwhile read.

These excerpts offer the insights from the book that resonated most with me:

On Entrepreneurship
 
You have to protect against the downside.

We all need to be aware that small, lean, entrepreneurial businesses are now the future of business.

I had never been interested in business. I’ve been interested in creating things.

Ethics aren’t just important in business. They are the whole point of business. We’re in business to make things. And when you decide what to make, that is an ethical decision.

We carefully research the Achilles heels of different global industries and only when we feel we can potentially turn an industry on its head, and fulfill our key roles as the consumers’ champion do we move in on it.

On Branding

Publicity is absolutely critical. You have to get your brand out and about particularly if you’re a consumer-oriented brand. You have to be willing to use yourself as well as your advertising budget to get your brand on the map. A good PR story is infinitely more effective than a full page advert and a damn sight cheaper.

For any business building a consumer brand, speaking to journalists is part of the deal.

There was little purpose in becoming the largest brand in the world. It was much more valuable to become the most respected.

If you don’t define what the brand stands for the competition will.

On Success

What you’re bad at actually doesn’t interest people, and it certainly shouldn’t interest you. However accomplished you become in life, the things you are bad at will always outnumber the things you are good at. So don’t let your limits knock your self-confidence. Push them to one side and push yourself to your strengths.

….

All of these selected excerpts offer revealing insights into the mind of Richard Branson and powerful advice for business success.

That last piece of advice on success is worth rereading.


Order the book from Amazon here: Business Stripped Bare by Richard Branson


George Torok Host of Business in Motion Business Speaker Listen to Business in Motion audio PodCasts On iTunes Business in Motion on Facebook Share/Save/Bookmark

Tuesday, June 04, 2013

Are You a Greek or a Roman?

300 Spartans

I heard an intriguing comparison between the Greeks and the Romans. The Romans copied many ideas from the Greeks but the Roman Empire survived much longer than the Greek Empire. Perhaps the Romans learned from the Greek successes as well as their mistakes

The Greeks believed that it was honorable to die in battle. It meant that regardless of the conditions they must stand on the battle field and fight until they won or died.

The Romans wanted to win the war. That meant if they weren’t winning this battle they would withdraw, rethink and fight again another day.

Which are you and which would you rather be?

Perhaps you know some Greeks. They believe that they should honor their word at all costs. Being true to your word is a good thing. But what if you gave your promise while lacking important information, under duress or in a state of heightened emotion?

Many of us have made dumb promises. The most common one is “until death do us part”. Those promises were made in good faith at the time but things change. It’s not just marriage that can be a bad promise. There are many other promises that we make throughout life that might need to be revisited.

You can think like a Greek and stand fighting to death until one of you dies. Or you can be a Roman, retreat, rethink and fight a different battle. The Romans weren’t cowards. They were good strategists.

Sometimes we make impossible promises to a boss, customer or employee. We simply need to revisit reality, deal with the disappointment and move on. Some battles you can’t win today.


PS: This post isn’t meant to disparage people of Greek origin. The analogy seemed worth repeating. It’s ancient history and there might be a valid lesson in there.

PPS: Remember the 300 Spartans. They fought bravely and they all died.


George Torok Host of Business in Motion Business Speaker  
Listen to Business in Motion audio PodCasts On iTunes Business in Motion on Facebook Share/Save/Bookmark